Experience:
Branding, Mock-ups, Typography
Year:
2024
The Enthusiast Casino
about.
The Enthusiast is a conceptual casino brand that blends playful character design with dark humor to explore themes of risk, reward, and the psychology of gambling. This project is based on an Enneagram test result that described me as The Enthusiast—a personality type known for being energetic, spontaneous, adventurous, and driven by the pursuit of the rush.
challenge.
The main challenge was translating a personality type into a brand experience. I wanted to channel the high-energy, thrill-seeking nature of The Enthusiast while also acknowledging the darker undertones of gambling culture. From the expressive devil-skull mascot to the bold, cartoonish typography and saturated colors, The Enthusiast brand reflects a personality that chases excitement.
